The Cricket Board of Control in India (BCCI) is all set to launch the bidding for the bilateral cricket games in India in the coming days, as suggested by Cricbuzz. The governing body is expected to announce on Tuesday (July 25). Reports have also suggested that they are interested in completing the sale before August 19.

The media rights will be valid for five years, from 2023 to 2027, with sales expected to take place through online tenders, as was the case with the Indian Premier League (IPL) last year. Although there is no official confirmation and the participants have not been informed of anything, it is highly recommended that it be carried out in this modality.

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BCCI though is yet to finish part of the series but it is known that the number of matches to take place in this cycle is likely to be around 100. Reports have also suggested that this cycle will see fewer ODIs and more T20Is while the number of Test matches is expected to be the same as last cycle.

IND vs WI: BCCI is likely to set base price for media rights above INR 61 crore

The reports also suggested that BCCI is likely to set a base broadcast rights price of over INR 61 crore per international game. The rights will be sold in different packages, with separate linear and digital rights, and it is also known that bidders will not have the option of submitting a consolidated package offer.

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In the last cycle, Disney Hotstar paid INR 6138.10 crore to BCCI, and the base price this time will be higher. The first series of the new cycle will be against Australia in September, which will serve as India’s preparation for the 2023 ICC World Cup.

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